Implementation of Content Creation process for LinkedIn
In the Content Creation for LinkedIn trajectory, we help you find your tone of voice, write the right content for your target audience and influence the LinkedIn algorithm in the right way.
We share our strategy on the timeline in a private LinkedIn. This includes theory, insights, work instructions and practice-oriented assignments. You get to work on this, receive feedback or ask for additional feedback if desired.
The process consists of 4 modules, managed in LinkedIn private groups. Each module contains contributions with videos, assignments, PDFs, checklists and more.
Every Thursday morning there is a Zoom call with the participants who would like this. To look back and briefly discuss what you are facing.
Module 1: Introduction and Target Audience
- Introduction and proposals
- Goals and expectations
- How do you start?
- Who do you write for?
- Where do you find inspiration?
Module 3: Writing for LinkedIn
- Types of LinkedIn posts
- Sctructure of a good posts
- Harvesting posts
- LinkedIn algorithm
- Technical preconditions
Module 2: Inspiration and writing
- Practical exercises for writing
- Mindmap
- Basic storytelling
- Tone of voice
- Recycling of content
Module 4: Strategy and planning
- Content strategy
- Customer Journey
- Content plan
- Content calender
- Publication tools
And one extra bonus module
" Build up your authority and expert status with LinkedIn articles and LinkedIn newsletters."

As far as we know, this is the first and only LinkedIn Content Creation Implementation that is actually provided via the LinkedIn platform so that you automatically develop a daily routine.
During the process you are entitled to 24/7 support based on fair use
